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Elements and Performance Criteria

1. Determine requirements of content development task
   • Identify purpose and audience for the task
   • Select language and writing style appropriate for the purpose and audience
2. Develop and refine concept for content
   • Use safe work practices including addressing ergonomic requirements when undertaking work tasks
   • Develop concept based on the purpose and intended audience
   • Document concept and seek feedback from relevant parties
   • Refine writing concept as required
3. Research and determine appropriate writing techniques for content
   • Research content development techniques and approaches
   • Identify how content development techniques achieve different technical effects and audience impact
   • Identify how the use of photography and videography can
   • supplement content
   • Adapt and apply content development techniques for the concept
   • Seek feedback from relevant parties about the effectiveness and suitability of the applied techniques
4. Determine resources required to develop content
   • Identify resources and software required to develop the content
   • Identify constraints that may impact on the content development
   • Consider constraints and the availability of resources and revise the concept accordingly
5. Plan content development
   • Gather resources required to develop content
   • Organise tasks and develop a timeline to complete the content
   • Agree on a timeline for completion of content with relevant parties
6. Complete content
   • Refine concept and develop content using content development software and relevant techniques.
   • Evaluate language, structure and style of the content, taking into account the intended audience and purpose
   • Assess content to identify any potential copyright and intellectual property requirements
   • Refine content using basic editing techniques